Property leads arrive as messages, not as form submissions. A CRM that lives outside that conversation is a CRM nobody updates. We build the lead capture, matching and follow-up into the channel where the deal is actually happening.
An agent’s real pipeline sits in a WhatsApp inbox: hundreds of threads, half of them serious, none of them structured. By the time anything gets typed into a traditional CRM it is already a day old and half the detail is gone.
When the CRM reads the conversation itself, the record writes itself. The agent keeps working the way they already work, and the pipeline stays honest.
Leads are captured from the thread, enriched with what the buyer actually said, and matched against your inventory automatically.
Agencies are multi-tenant by nature: several agents, sometimes several offices, each with a book of clients that should not leak into the next desk. That separation is a data-model decision, and getting it wrong later is expensive — we build it in from the first migration.
The same applies to phone numbers, shared inboxes and hand-offs between agents. These are the details that decide whether a CRM survives contact with a real agency.
Dara is our real-estate CRM — WhatsApp lead management with automatic property matching. It is the reference implementation for everything on this page.
Visit DaraNo, and that is the point. They keep answering WhatsApp. The CRM reads the thread and keeps the record current instead of asking for data entry.
Yes. Tenant isolation is built into the data model, so one agent’s clients are not visible to another and an office’s book stays inside that office.
Property records can be imported, and matching runs against whatever inventory you keep. Tell us what format your listings are in and we will look at it.
A WhatsApp Business number. We handle the provider side of the integration — you keep the number your clients already know.
Send a short note about your operation and we’ll reply with how we’d approach it — no deck, no pitch call required first.
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